In May 2025, Rek Wow Foods successfully exported its first shipment to Canada, marking a significant milestone in the journey to affirm the quality of Vietnamese processed agricultural products in the international market.
This is not merely a commercial order—it is a golden milestone that proves the superior quality of Vietnamese dried mango, the methodical investment in internationally standardized products, and the long-term vision of bringing Vietnamese agricultural products to the global stage.
Why is Rek Wow able to conquer the Canadian market?
Canada is among the most stringent markets in terms of food import regulations, with consumers who prioritize clean, traceable, and health-conscious products. For this inaugural shipment, Rek Wow selected two signature product lines:
Rek Wow Soft Dried Mango: Naturally soft and chewy with a balanced moisture level and signature mild sweetness, this healthy snack aligns with modern consumption trends.
Rek Wow Chili Salt Dried Mango: A bold fusion of sweet, sour, spicy, and salty flavors creates an irresistible taste that reflects Vietnamese culinary identity—appealing even to international consumers seeking unique and authentic products.
World-Class Product Quality
In recent years, Rek Wow Foods has continuously expanded its export operations, not just as a business opportunity but as a strategic effort to build a global brand for Vietnamese agricultural products. Rek Wow’s ability to penetrate demanding markets like Canada serves as a testament to both product quality and its manufacturing capabilities that meet international standards.
With a product line of dried fruits that are HALAL and HACCP certified, vegetarian and vegan-friendly, Rek Wow is gradually positioning itself as a healthy, modern food brand deeply rooted in local agricultural heritage. From traditional soft dried mango to innovative variations like chili salt dried mango, Rek Wow showcases the potential of Vietnamese processed fruits on the global stage.
Packaging Designed for Global Consumers
In addition to outstanding product quality, Rek Wow’s packaging is modern and consumer-friendly. The zip-lock pouch design ensures easy preservation, convenient resealing, and suits the busy lifestyles and mobility needs of international consumers.
Each package clearly displays the ingredients, nutritional values, expiration date, origin, and a QR code for traceability—strictly complying with Canada’s import standards.
Exporting Is More Than Commerce—It’s Branding
Rek Wow Foods’ export to Canada is not merely a market expansion—it is a strategic move to establish the image of Vietnamese agriculture as modern, innovative, and globally standardized. This milestone asserts that Vietnamese dried fruits can indeed compete fairly in even the most selective markets.
A Glorious Beginning on the Path to Global Recognition
Initial success in the Canadian market lays a solid foundation for Rek Wow to confidently expand into other promising regions across the globe, from Asia and Europe to North America. “Bringing the Taste of Vietnam to the World” is no longer just a marketing slogan—it is the guiding principle for Rek Wow’s sustainable development strategy: conquering global consumers with quality, creativity, and cultural authenticity.
